madabolic nyc

MADabolic Takes a Bite Out of the Big Apple with New Signed Agreement

In MADabolic, News by Al Mendoza

MADabolic, the first and only strength-driven interval training franchise, announces a newly signed agreement to bring its concept to New York City.

The future MADabolic location will operate under the ownership of franchisee Brian Rekuc and will be the first location in the state. With an entrepreneurial mindset, a passion for fitness and a professional background in sales, implementation and account management, Rekuc is ready to provide a fitness experience like no other in New York City.

“I want to provide a sanctuary for exercise in the city; a place where anyone can come in and connect with people, meet their goals and get a great workout,” said Rekuc. “At MADabolic, you’re here for 50 minutes, and in that time, you are dialed into the workout. It works for everyone whether its parents, students, corporate workers, business owners and anyone in between.”

MADabolic’s distinctive strength-focused concept attracts the self-motivated go-getter who prioritizes health and fitness. Rather than over-emphasizing cardio, MADabolic treats strength as its base. This purposeful approach provides unmatched results and offers a strong franchise investment opportunity with competitive differentiation.

“MADabolic is built for NYC. It has been a dream of ours since day one and a definite bucket-list item for me. Seeing the value that Brian places on health, fitness and exercise, we knew that he was the right fit to bring MADabolic to New York City,” said Brandon Cullen, co-founder and Chief Concept Officer at MADabolic.

The signed agreement in New York City comes as MADabolic continues to strengthen its system through franchising into key markets across the United States, including Arlington, Atlanta, Austin, Charlotte, D.C., Houston, Milwaukee, Pittsburgh, Raleigh, San Antonio and Silicon Valley. The fitness brand actively seeks qualified franchise prospects with a vested interest in strength and interval training, as well as a connection to their local fitness community. They should also be willing to be hands-on with their business and confident in their ability to make it stand out in their market using the MADabolic corporate team’s tools and resources.

Ideal MADabolic franchisees are driven and passionate individuals that their members can look up to as role models, ranging from former elite-caliber athletes to everyday fitness enthusiasts.

For more information about the MADabolic franchise opportunity, please visit